GEMÜ is evolving - so does our logo

GEMÜ is evolving - so does our logo

Reliability, consistency, and innovation - these are attributes that customers and employees associate with GEMÜ. Continuity at GEMÜ also means that the company and its employees are evolving every day. In the past 10 years alone, we have made significant progress and continuously expanded our solution portfolio. This puts us in an excellent position for our 60th anniversary in 2024 to continue offering our customers comprehensive solutions and outstanding products in the future.

We have carefully and consistently changed our logo. At first glance, the changes may appear marginal. However, upon closer inspection, it becomes clear that each individual letter of the logo has been redesigned. The letters now stand upright, symbolizing stability and resilience, while also representing the dynamic and movement that GEMÜ stands for.

Just as the company evolves, the GEMÜ logo underwent an evolutionary redesign in October 2023. The GEMÜ logo exudes unity and reliability towards customers and employees. It is a promise of quality. It is clear, straightforward, and memorable.

The GEMÜ logo has undergone very few changes since the company's founding in 1964. Initially, the GEMÜ lettering was surrounded by an oval shape, which our employees affectionately referred to as the "GEMÜ egg." Over time, the GEMÜ logo evolved and in recent years, it has been used as a standalone red lettering.